Episode 12 - America's Oldies But Goodies - the '60s with guest Peter Rivera of Rare Earth59:13
interviews with icons from the greatest musical era
EPISODE 12 - In 1970, Motown started an affiliated record label that included certain bands with white members only, and Rare Earth happened to be the first big hit-making act signed for Motown’s new imprint label. The record company didn’t actually have a name for the new label yet and one of the band members jokingly suggested that they call the label Rare Earth. To the band’s surprise, Motown decided to do just that and what followed was Rare Earth on Rare Earth. And what followed THAT was “Get Ready” and “I Just Want to Celebrate”. Peter Rivera, their drummer for those exciting years, is with us on today’s show.